Stories, updates, and brand insights
Poila Baishakh, the Bengali New Year, marks a vibrant beginning filled with joy, culture, and new hopes. Celebrated with great enthusiasm in West Bengal and Bangladesh, this auspicious festival reflects the rich heritage...
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Dr. Bhimrao Ramji Ambedkar, popularly known as Babasaheb Ambedkar, was one of India’s greatest leaders, social reformers, and the chief architect of the Indian Constitution. His life was dedicated to fighting inequality,...
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We are deeply saddened by the passing of Asha Bhosle at the age of 92. Her melodious voice defined generations and brought life to countless unforgettable songs. A true legend whose legacy will forever live on in the h...
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When it comes to traditional Indian textiles, few styles capture the essence of heritage and craftsmanship like the Bagru Saree. Known for its earthy tones, intricate handblock prints, and eco-friendly dyeing techniques,...
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Poila Baishakh, also known as Poila Boishakh, marks the Bengali New Year and is one of the most vibrant and culturally rich festivals celebrated across West Bengal and by Bengalis worldwide. It’s a day filled with joy, t...
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A handwoven saree is not just a piece of clothing—it is a story of tradition, craftsmanship, and passion. Every thread carries the dedication of skilled artisans who transform raw fibers into timeless masterpieces. At R...
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India’s rich cultural heritage is beautifully reflected in its ethnic Indian dresses, which continue to evolve while preserving their traditional essence. From elegant sarees to stylish salwar suits and trendy co-ord set...
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As temperatures rise, fashion lovers across India look for outfits that are both stylish and comfortable. Sarees, being a timeless ethnic wear, continue to evolve with seasonal trends. In Summer 2026, the focus is all ab...
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Choosing the perfect saree is not just about fabric and design—it’s also about selecting the right color that enhances your natural beauty. The right shade can instantly elevate your look, highlight your features, and bo...
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In 2026, fashion is no longer just about trends—it’s about responsibility, sustainability, and conscious choices. As the world shifts towards eco-friendly living, handloom sarees are emerging as the true future of fashio...
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